# Introducing Google Analytics

Canonical URL: https://bloomiro.com/changelog/google-analytics
Markdown URL: https://bloomiro.com/changelog/google-analytics.md

Published: 2026-08-19

Connect Google Analytics once, explore website traffic in Insights, and ask traffic questions through Actions or MCP.

Google Analytics is now available in Bloomiro for every user with access to a connected project.

Connect a GA4 property once, then use the same project-scoped traffic data in **Insights**, **Actions**, or through **MCP**.

## What you can see

Open **Web analytics** in Insights to understand how people find and use your site:

- Sessions, active users, new users, and engagement rate
- Daily traffic movement
- Acquisition channels and referring sources
- Popular pages and landing pages
- Countries and device categories
- Events and conversions

Choose a reporting period and move between Overview, Acquisition, Content, and Engagement without leaving the project. Bloomiro also shows the latest date included in the report, so the normal Google Analytics reporting delay is clear.

Google Analytics measures activity on your website. It is different from Google Search Console, which measures impressions and clicks from Google Search.

## Connect Google Analytics

1. Open a Bloomiro project.
2. Choose **Web analytics** under Insights.
3. Connect Google Analytics and approve access.
4. Select the GA4 property for that website.

Once connected, everyone who already has permission to access that Bloomiro project can use its Web analytics data. Data remains scoped to that project and its existing permissions.

## Ask through Actions

Open **Actions** and ask a normal traffic question, for example:

- Where did most of my traffic come from this month?
- Which landing pages bring in the most sessions?
- Has engagement improved over the last 28 days?
- Which pages get traffic but need stronger search performance?

Actions recognizes that the question needs Google Analytics. It starts with a compact 28-day overview, then requests one focused breakdown only when the question needs it. This keeps the answer fast and avoids loading an entire analytics report into the conversation.

Actions can combine a focused traffic result with other connected Bloomiro evidence. For example, it can compare popular landing pages from Google Analytics with page performance from Google Search Console.

## Use it through MCP

Connected MCP clients can use the same project-scoped data with `get_web_analytics`.

The normal flow is:

1. Call `get_project_context` to select the project and check `web_analytics_connected`.
2. Call `get_web_analytics` with the project `site_id`.
3. Start with `view=overview`, which defaults to the last 28 days.
4. Request one focused view such as `sources`, `channels`, `pages`, `landings`, `trend`, `events`, or `conversions` when more detail is needed.

The default overview returns the main metrics plus the top three channels, sources, pages, and landing pages. `view=summary` returns totals only. Focused breakdowns are bounded, and trend results include their date range and whether the available series was shortened.

If Google Analytics is not connected, Actions and MCP return the connection state and explain where to connect it instead of guessing at traffic.

## Built for focused answers

Bloomiro does not send the complete Google Analytics report by default. Actions and MCP receive a compact overview or the specific breakdown requested. This makes it easier to answer one question clearly, then go deeper only where it matters.

## Links

- Changelog index (markdown): https://bloomiro.com/changelog.md
- This entry (HTML): https://bloomiro.com/changelog/google-analytics