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Cookie Policy

Updated October 23, 2026

What is a cookie?

A cookie is a small piece of data a website stores on your device and can read on later visits. It usually holds an id or preference, not a program. We also use similar browser storage (for example localStorage) for the same kinds of jobs.

How we use cookies on bloomiro.com

  • Keep you signed in and keep your session secure
  • Remember basic UI choices (for example sidebar or workspace layout)
  • Remember whether you clicked Accept or Reject on the cookie notice
  • After Accept: full analytics cookies, ad measurement (Meta Pixel), and our first-party attribution helpers

Before you choose, or if you Reject, we do not set analytics or advertising cookies. Google Analytics and Microsoft Clarity may still run in a limited, cookieless / anonymous mode (see below). Meta Pixel does not load without Accept. You can still browse, sign in, and use the product either way.

Consent

On marketing pages we show a notice until you choose. Necessary cookies can run without that notice.

Accept turns on analytics and advertising cookies listed below (GA4 storage granted, Clarity storage granted, Meta Pixel, and related first-party helpers).

Reject (or no choice yet) keeps analytics and ad storage denied: no GA4 / Clarity / Meta measurement cookies. GA4 may still send cookieless pings for basic traffic measurement. Clarity may run without cookies (a new id per page view, no session stitching). Meta Pixel stays off.

You can change your mind later. See "How to change your settings" below.

Cookies we use

Necessary

  • Sign-in: Supabase auth cookies so the dashboard can keep your session.
  • Preferences: workspace mode, sidebar layout, notice-seen, and related local storage (for example theme).
  • Your choice: localStorage bloomiro.cookie_consent.v1 and cookie bloomiro_cookie_consent (~400 days, Path=/, SameSite=Lax, Secure on HTTPS). Value is accepted or rejected, so we do not ask again every visit.

Analytics

  • Google Analytics (GA4): always loaded with Consent Mode. With storage denied (no choice yet, or Reject): no _ga / _ga_* cookies; Google may still receive cookieless / anonymous pings (for example page path and basic technical signals) used for aggregate traffic. After Accept: storage granted, cookies may be set, and we also send funnel milestones (trial CTA click, signup started, account created, project created, analysis started, first result viewed). We do not send passwords or form field values.
  • Microsoft Clarity: always loaded with Consent Mode. With storage denied: no _clck / _clsk; Clarity may still collect limited no-cookie page views. After Accept: cookies allowed for session stitching, heatmaps, and recordings to spot confusing UI (not for ad bidding).
  • Attribution helpers (our own, first-party, Accept only): first landing path, external referrer, UTM campaign labels, and a random visitor id in local storage, plus short-lived bloomiro_oauth_analytics and bloomiro_account_analytics so GA4 funnel events stay accurate across Google sign-in. Not used for sign-in or billing.

Marketing (Accept only)

  • Meta Pixel: measures ads on Meta platforms (for example Facebook and Instagram) and signup-related conversions (for example StartTrial). Loads only after Accept. We do not load Meta for cookieless / anonymous mode when you Reject or have not chosen yet. Cookies Meta already set after an earlier Accept may need a browser clear to remove.

Session, persistent, first-party, third-party

Some cookies last for a session; others persist (our consent cookie and most analytics cookies after Accept are persistent). First-party cookies are set by bloomiro.com. Third-party cookies come from Google, Clarity, or Meta when storage consent is granted. Their own privacy policies also apply to what they process.

How to change your settings

Use Cookie settings in the website footer (or the control below). That reopens the same Accept / Reject notice so you can withdraw or change consent as easily as you gave it. Choosing Reject sets analytics and ad storage back to denied (and tells Clarity to deny storage if cookies were already in use).

You can also clear site data for bloomiro.com in your browser, or block third-party cookies from Google, Microsoft, or Meta. Reject does not block sign-in or core product use. The notice is hidden on dashboard and onboarding routes.

Contact and updates

Bloomiro operates bloomiro.com from Sweden. Questions: hi@bloomiro.com.

The date at the top is when this page was last updated. Broader personal data practices are in our Privacy Policy. Connecting Google Analytics or Search Console inside your project (for your own properties) is separate from marketing cookies on bloomiro.com.

Questions? Reach us at hi@bloomiro.com.